Six Signs It’s Time for a Logo Rebrand

Logos are some of our favorite projects to work on. Your vision gets to take center stage, brought to life by our creative team. This year, we've turned countless dreams into rebranding reality by staying up-to-date with the latest trends and following best practices. You could say we’re logo pros. If you’re unsure if it's time for a logo rebrand or not, keep reading. In this blog post, we’ll help you determine your next step.

  1. It’s outdated.
    If your logo looks like it’s stuck in a time warp, it may be time for a change. Design trends are constantly evolving and a fresh look can help keep your brand relevant.
  2. Your business has changed.
    When your business undergoes a change in mission, values, or vision, your logo should reflect that. A good logo plays a huge role in communicating for your brand.
  3. Your audience has changed.
    If your target audience has changed in any way, your logo probably doesn't resonate with them anymore. Consider rebranding to connect with your current audience.
  4. Your logo isn’t consistent across platforms.
    Consistency is key when it comes to logos. If your logo doesn't translate well across various platforms, from social media to business cards, it's a sign you may need a redesign.
  5. You want to stand out among your competitors.
    If your current logo isn't helping you differentiate from competitors, a rebrand can provide a fresh perspective and renewed visibility.
  6. You’ve gotten negative feedback on your current logo.
    If you've been getting consistent negative feedback about your logo, it's a signal that a change is needed to improve your brand image.

Logos are an extremely important aspect of your business. If you resonate with any of these signs or simply want a refresh, let’s talk. Your brand deserves to stand out and we’re here to help you do just that.

Contact us today.